This deal follows on from Discovery/Eurosport winning the European
broadcast rights in June for the Olympic Games from 2018 to 2024.
The TF1 Group has also announced it will exercise a put option on its
49% ownership stake as part of the companies’ previous 2012 agreement.
“Discovery Communications is excited to expand and deepen our
investment in Eurosport as we continue to strengthen our newest global
brand with locally relevant sports rights that create value for fans,
advertisers and distributors,” said David Zaslav, President and CEO of
Discovery Communications.
“In 2012, we began our investment with a 20% stake in Eurosport and
increased that investment to 51% more than a year ago. Taking full
control of Eurosport is the culmination of our commitment to
strengthening Eurosport as a premier sports brand and fully integrating
this business within Discovery’s unmatched global portfolio.”
Nonce Paolini chairman and CEO of TF1 said: “We are delighted by the
excellent relationship between Discovery and TF1 since we began our
partnership in 2012.
“After an initial phase of creating value via acquisitions of equity
stakes, which accelerated the development of Eurosport and the theme
channels, we intend to continue our collaboration in the years ahead.
No comments:
Post a Comment