The Spanish LaLiga has signed a new partnership with Samsung for the 2015/16 season which gets underway today.
The technology company become an official sponsor of the league and will receive branding across LaLiga competitions.
This includes football stadiums, digital environments, social networks, mobile applications and television broadcasts.
Mazda Deal
LaLiga has also secured a partnership with automotive company Mazda for the new season.
Like Samsung, the Japanese company's branding will be present at in LaLiga competitions, including stadiums, online platforms, social networks and television broadcasts.
The new Spanish league season kicks off today with Sevilla taking on Malaga.
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