It was reported earlier this week that Sky had pulled out of the bidding for the rights to the league and was once again set to lose out to BT Sport, but the broadcaster has moved to secure the rights and take its partnership with the league into a 20th year.
Barney Francis, managing director of Sky Sports, said: “The agreement
means our viewers can enjoy the likes of Cristiano Ronaldo, Lionel
Messi, Gareth Bale and Neymar week in, week out throughout the football
season.
“We’re proud to take our partnership with La Liga into its 20th year
and remain the home of Spanish football for another three years.”
Javier Tebas, president of La Liga, added: “We are delighted to
continue our partnership for another three years. La Liga has a huge
global fan base and by renewing with Sky Sports, the agreement provides
us with the best possible way to showcase our league, our teams and our
players to our UK and Irish audience.
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