Monday, March 7, 2016

Lyon Confirm Coca-Cola as Sponsor and Founding Partner of new Stadium

Lyon1French Ligue 1 club Lyon have signed a three-year deal with Coca-Cola to become an official supplier of the club and a founding partner of its new stadium, OL Park.
The deal will offer the drinks brand a number of rights across the stadium including presence on the club's digital platforms.
The Coca-Cola brand will also be visible in public concessions and VIP areas of the stadium.
Isabelle Bastien, Director of National Sales, Coca-Cola Company said: "Football carries with it a common DNA with that of Coca-Cola, which is why this partnership with Olympique Lyonnais is the perfect opportunity to bring our brands together."
Jean-Michel Aulas, President of Olympique Lyonnais added: "This combination of two iconic brands in their respective fields, enhanced by the presence of Coke in the OL Park, will actively contribute to the dynamism, usability and the universality of this ultra-connected stadium, which aims to share unique moments with the audience."

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