Financial services firm JP Morgan Chase have signed a multi-year sponsorship deal with NBA star Steph Curry.
The reigning NBA MVP joins tennis star Serena Williams as the face of the banking group’s ‘Masters’ campaign.
Chase announced that the endorsement deal on Twitter last night ahead of the Golden State Warriors’ game against the LA Lakers.
The 27 year-old point guard has become one of the sport’s top earning endorsement stars as a result
of his partnerships with Under Armour, Kaiser Permanente , Unilever ’s
Degree, JBL, Muscle Milk and Fanatics
Chase’s also recently announced naming rights to the Golden State
Warrior’s new arena which is due to open in 2019. The 20 year agreement
reportedly ranks as one of the biggest naming rights deals ever.
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